19 Oct 2022

3 ways to improve customer experience


A great customer experience drives digital transformation and supports business growth. Alan O'Neill, Managing Director at Kara Change Management, recommends three ways of improving customer experience: great product mix, great destination and great people. He talks to our Content Editor, Lina Vaz, about translating that into online and e-commerce, and gives advice on developing a business strategy that takes into account sustainability.


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