“Retailers who spend time visiting Glee will achieve far more than they could from weeks on the phone, out on the road – or staying on the shop floor. Glee really is time well spent.”
Matthew Mein, Glee Event Director
With over 550 UK-based suppliers and exporters showcasing their new ranges, Glee is the best place to seek out something extra special and unique for your customers. We have brands that exclusively exhibit in the UK, while our Innovators Zone is where entrepreneurs launch never-before-seen product ideas, all the more reason to attend and get that one-of-a-kind experience.
Exclusive VIP Entry
As an international visitor you can enjoy exclusive VIP access to Glee. Your VIP perks include exclusive access to the Gardenex International Buyers Centre which supports business between UK exporters and international buyers, free refreshments including tea and coffee, internet access and interpreter facilities.
We have a jam-packed schedule full of inspiring content to make your visit to Glee worthwhile. Featuring free seminar programmes by HTA, talks by world renowned trend forecasters, WGSN plus a very special keynote speaker, be inspired by all that’s on offer live from the Inside Retail stage. Plus, don’t forget to visit our new Retail Lab feature, exclusively launching this year at Glee.
Getting here couldn’t be easier!
Glee is located at the NEC, which is only 5 minutes from Birmingham International Airport. There’s a free train link at the airport that takes you straight to the show. It’s that easy!
The Eurostar is an effective way to reach London when travelling from France, Belgium, Germany, the Netherlands, or Switzerland. Once in London you can reach the NEC in one hour by rail. We recommend that you book early to secure the best price as fares can sometimes be as low as £29 return from Paris to London.
Birmingham International Airport is located within the NEC complex. You can book flights directly to and from Birmingham International from most domestic and international airports.
To get from Birmingham International Airport to the NEC simply take the free and fast Air-Rail Link to Birmingham International railway station and then it’s just a short walk to the NEC entrance.
The Air-Rail Link runs every 2 minutes and takes just 90 seconds to reach the NEC. It leaves the airport from the upper level of Terminal 1, and operates daily between 05:15am and 02:00am.
Event Express | Our Accommodation Partner
Event Express, our accommodation partner, offer special discounted rates at a wide range of well-located hotels. Hotel and price information can be found below. We recommend that you book early to secure a reservation at your preferred hotel.
You can book through the Event Express website below or contact the Event Express team.
Please Note: All rates include VAT and English Breakfast
New to Glee?
Here's some handy information!
CAN I ATTEND A TRADESHOW?
If you are an established retail business - or are planning to have one up and running in the next 12 months, the answer is yes! You would absolutely qualify to attend this event.
HOW DO I REGISTER?
If you are registering yourself please complete the online registration form.
Once you have completed this and clicked ‘Submit,’ you can expect to receive a confirmation e-mail, shortly followed by a copy of your e-badge. This badge will grant you access across all days of the event.
You will be required to print out your badge and bring a copy with you on the day(s) you wish to attend.
(For all those who complete this pre-show registration process, entrance will be free of charge. Please not that you are also able to register on the door however, there will be a £20.00 charge per person to do so).
HOW DO I REGISTER A COLLEAGUE/MORE THAN ONE PERSON?
If you are registering a colleague, please ensure that you click the ‘RESET’ button at the top of the registration page and complete for each individual attending.
Alternatively, if you are registering one after another, you may click the ‘register a colleague’ link at
the end of submitting the previous registration.
(Pre-show registration ensures free entry)
I’M STARTING UP A BUSINESS – I DO NOT HAVE DETAILS TO COMPLETE REGISTRATION, WHAT SHOULD I DO?
If you are in the process of setting up your business and for example are yet to establish a company name, we would request that you enter ‘Start-up Business’ under ‘Company Name’ and continue with registration giving the most valid/true to life answers possible.
Alternatively you may contact a member of the team for further support on completing this process.
I’M LOOKING FOR SPECIFIC PRODUCTS HOW DO I KNOW IF YOU HAVE THESE? HOW CAN I FIND THEM?
Good news! You are able to search products or key phrases on our exhibitor list search bar.
Exhibitors are able to apply word tags to their profiles to make it easier for visitors (you) to source the most appropriate exhibitors for your interest.
CAN I BUY AND TAKE PRODUCTS HOME WITH ME, ON THE DAY?
Unfortunately not – this is trade only event (B2B). No cash transactions are permitted, for legal reasons.
You are permitted to make orders – invoice at the event but no transactions must take place.
CAN I HAVE A FLOOR PLAN?
Unfortunately we are unable to provide floor plans to visitors in advance of show opening –However, we are able to advise on how stand numbers will work e.g stand number ‘7G39’ would mean they are based in Hall 7 Row G number 39
I’M COMING TO SEE A KEYNOTE SPEAKER, DO I NEED TO REGISTER FOR THIS SESSION?
Once you have completed general registration to attend the event, there is no further actions required to see our Keynote speakers!
Keynote sessions run on a first come first served basis, we advise visitors arrive 5-10mins in advance if they need to ensure they are seated, and in order to avoid any disappointment.
CAN YOU RECOMMEND ACCOMMODATION? WHAT THE BEST WAY TO TRAVEL TO THE SHOW?
Of course! Our official accommodation provide is ‘Event Express’ who are able to offer the best deals and rates on surrounding accommodation to visitors to the show.
Please see our dedicated Glee accommodation page for more information!
For all the advice you need on getting to the venue please see our dedicated Glee travel page for more info!