Curate, collate, create: the new Collector range from Burgon & Ball
The new range is an exciting cross-category collection designed for gifting and self-treating. It incorporates watering, indoor plant pots, giftware, gardening accessories, tools, gloves… the list goes on.
With key on-trend colours repeating across all categories, the collection is designed for retailers to range in a way that works for them. Buy by category, by colour, or mix and match – the Collector range can be sliced and diced any way that suits.
The look could be described as heritage country with a contemporary twist. It’s eclectic, sophisticated but homely, and slightly quirky. Stripes, organic geometics and botanical illustrations feature, all in muted pastels with unexpected pops of colour.
With over 35 co-ordinating new lines in the range, this collection is a sure-fire way to create appealing and shoppable displays, and it’s packed with ready-made upselling opportunities. The range give retailers plenty of opportunities to shout about new arrivals too, by swapping in new products and colourways.
After years of grey home décor, shoppers are looking for a splash of bright and beautiful colour in their lives. The Collector range is a great way to get a younger consumer into using colour around the home, perhaps for the first time. With designs that draw on key trends, these items will sit happily alongside products from other sectors, for example homeware or kitchenware.
Don’t miss out on the bright and beautiful Collector range, created to make gifting easy. Make sure you see it for yourself on Stand 9H10-G11, right by the Buyers’ Lounge.