W-Select at Highfield Garden World

Highfield has long enjoyed buoyant card sales figures, they have enjoyed a considerable boost since the business outsourced the management of the department to Woodmansterne. 

Director Tim Armstrong said: “Woodmansterne do a very good job and we work together well. Every quarter they analyse the sales and then use that insight to make decisions around removing any slow-selling ranges and replacing them with different designs. It keeps the display looking fresh and offers something new but expertly tailored to our customers who clearly enjoy spending time browsing the displays to choose their favourites.”