11 Apr 2024

Andersons & Mulch confirm debut at Glee 2024

The exhibitor list for the 2024 edition of Glee – the leading trade exhibition for the garden retail sector (10th – 12th September, NEC Birmingham) - is rapidly expanding with the confirmation that Andersons and Mulch will be debuting its latest garden glove and sundries offering at this year’s event.

Part of the Centurion family of brands, there has never been a better time for Andersons and Mulch to showcase its gardening offering to the thousands of garden centre owners and operators that make Glee an essential part of their buying calendar.

Visitors to the joint brand stand will be treated to a first glimpse at the updated Andersons branding, marking a new chapter for the garden sundries brand that has provided solutions to gardeners since 1825. The Mulch glove offering will also be celebrating the launch of an expanded range designed to deliver garden retailers – and gardeners – with even more premium glove options. Mulch is on a mission to breathe new life into the garden glove category, providing a style to suit all typical garden jobs.

Jackie Baker commented: “Both Andersons and Mulch are backed by real market insight and experience, delivered to the market by a team that is passionate about igniting sales, bringing newness to market and ensuring that our offering is responsive to the needs of the modern consumer. At Glee this year we will present a fresh look at the world of garden sundries whilst also generating new conversations about garden gloves and how the lines between commodity products and gifting essentials have become more blurred than ever, and how Mulch has responded. We can’t wait to be onsite to share more about our next chapter for both Andersons and Mulch.”

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