25 Feb 2019

Maximising Retailing on Mother's Day

Maximising Retailing on Mother's Day

Let's start thinking Mother's Day for 2019!

The days are getting longer, the weather is getting warmer; with one of the busiest retailing days almost upon us! Mother's Day or Mothering Sunday as it's more traditionally known, is falling later in the calendar on Sunday 31st March for 2019.

We're a generous nation, treating our mums a little more every year. Last year us Brits splashed out £600 million on Mother's Day, that's an increase of 3.4% compared to £580 million spent in 2017 according to Mintel.

Whether it's a relaxing, personalised or perishable gift, Garden Centre's are uniquely placed to not only offer great gifts, but a lovely day out for mummies. GTNxtra reported that last year was a record breaking Mother's Day weekend for garden centres. Focusing on restaurant services, plant and bouquet sales. Here are a few ideas of what Centres around the Country are doing on one of the busiest weekends of the year!

Simpson's Garden Centre located on the outskirts of Inverness, are going full out with Mother's Day Breakfast, Afternoon Tea and Sunday Carvery! Hats off to the chef!

Hillers have created an effective Mother's Day Gift portal inspiring buyers to choose their centre to buy the perfect present for mum. From scented product ranges, through to cook books and mugs.

Haskins Garden Centres in the South of England annually set up a Mother's Day shop and gift wrap stations for houseplants, garden plants and planted containers.

Knights Garden Centre in Godstone, are really keen on pampering mums, where you can treat your mum to Mother's Day Sunday Lunch at the Walled Garden restaurant, where she will be gifted with a bouquet of flowers and a glass of wine.

Finally, a quick mention to all those working in the restaurants and cafes over the Mothering Sunday weekend! We know it's going to be busy so let's hope warmer weather shines, and makes for a very profitable weekend for all!



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